Isamaya Future Store Launch
Target: A global permanent store execution including ideation, conception, launch and retention strategy.
Insight: By reason of geographic and cultural research, retail trend development, and brand analysis, Isamaya could successfully launch their first permanent retail beauty store in Berlin, Germany through an innovative and interactive concept store experience.
Skills: Global Data Analysis and Interpretation, Global Market Research, Brand Analysis, Omni Chanel Marketing Strategy, Budgeting, Interior Design, Graphic Design, Creative Direction, Art Direction, and Collaboration.
Additional collaborators: Rachel Barrish, Trystan Laughrey, and Jordan Kelleher
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